Behind the “Notions” Cover Story

by Ramona on January 14, 2012

Guest post by Anne Marie Soto, editor of “Notions”, the ASG publication available with membership in the American Sewing Guild:

Winter 2012 Issue of Notions

If you’ve never been to an ASG Conference, you’re really missing out on lots of fun and sewing inspiration. And, for me, it’s also a source of inspiration for Notions’ articles. During my wanderings at ASG Conference 2011 in Los Angeles, I dropped in on a workshop full of enthusiastic participants, all playing with a new product: deColourant.

Rosemary playing wth deColourant!


Then, a few weeks after returning home, we got an e-mail from Rosemary St. Clair telling us what fun she was having experimenting with this new product . . . and wouldn’t it make a great article for Notions? A cover story was born!

Gale Grigg Hazen

And more ASG Conference serendipity is responsible for the “A Thread by Any Other Name” article by Gale Grigg Hazen. Gale and I had a during-conference chat about her current sewing enthusiasms and Bulky Nylon overlock thread was high on her list . . . generating the seeds of yet another article.

In this issue, we’ve also introduced an occasional Sew ‘n Tell feature, “Inspired by Notions.” It showcases two very different inspirations: Chicago, Ill. Chapter member Pat Wilfinger’s generous sewing contributions to the One Dress at a Time program and the ASG blog that you are reading today. Pat’s sewing venture was inspired by an article by Phoenix, Ariz. Chapter member Rachel Soza, which appeared in the Winter 2009 issue of Notions. This ASG blog, which is shepherded (and mostly written) by ASG Headquarters staff member Samina Mirza, is an outgrowth of her Summer 2011 cover story, “The New Sewing Enablers.” If you’ve been inspired to try a new technique, create a special garment, enter a sewing contest, use your sewing skills to help others, or embark on any other sewing-related adventure thanks to something you read in Notions, I’d love to hear from you. E-mail me at with your story. Send photos, too!

This year marks the 10th anniversary of Simplicity’s American Sewing Guild pattern collection. The collection came into being as part of ASG’s 25th anniversary celebration and was the genesis of our first Creativity Contest. This year, in lieu of the Creativity Contest, we’ve developed the “Anyone Can Win” event, which is open only to ASG members and anyone age 18 and under who is sponsored by an ASG member. If you can sew, you could win! For complete details, go to the Members Only section of and click on the Contest 2012 banner . . . or read all about it in your current issue of Notions.

Anne Marie Soto

ASG Members, and everyone else, have you used deColourant? If you have, comment here! If you have any question, ask in the comment section below.  Come on — you can do it 🙂  – Samina. Follow us on Twitter @SewingGuild




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